INDUSTRY:

REAL ESTATE

CLIENT:

The Shift

YEAR:

2026

EXPERIENCE:

Co-founder & Growth Strategist

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Évidence

A personal branding program designed to help real estate agents become the obvious choice in their market — before a seller even picks up the phone.

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challenge.

The key challenge was defining the right audience, understanding their real pain points, and turning those insights into a clear, credible offer. The program had to be practical from day one — combining positioning, educational content, AI tools, and ready-to-use templates into a system agents could apply without friction.

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result.

Shaped Évidence into an independent program with clear positioning, a structured onboarding model, and a repeatable format. The program welcomed its first cohort of real estate agents and is actively running today.

testimonial.

Le programme m’a aidé à dépasser ma peur de parler en ligne et à communiquer plus naturellement en tant qu’agent immobilier.

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Nadia B.

Négociatrice Immobilière