INDUSTRY:
REAL ESTATE
CLIENT:
The Shift
YEAR:
2026
EXPERIENCE:
Co-founder & Growth Strategist

Évidence
about.
A personal branding program designed to help real estate agents become the obvious choice in their market — before a seller even picks up the phone.



challenge.
The key challenge was defining the right audience, understanding their real pain points, and turning those insights into a clear, credible offer. The program had to be practical from day one — combining positioning, educational content, AI tools, and ready-to-use templates into a system agents could apply without friction.

result.
Shaped Évidence into an independent program with clear positioning, a structured onboarding model, and a repeatable format. The program welcomed its first cohort of real estate agents and is actively running today.



testimonial.
Le programme m’a aidé à dépasser ma peur de parler en ligne et à communiquer plus naturellement en tant qu’agent immobilier.

Nadia B.
Négociatrice Immobilière


