INDUSTRY:
MOBILE APP
CLIENT:
Brio
YEAR:
2026
EXPERIENCE:
Founder
Brio
about.
A minimal iOS app that uses AI to help parents instantly generate coloring pages for their kids and print them directly from their device — one clear problem, solved without friction.
challenge.
The main challenge was designing an experience so intuitive that users could understand it instantly, with zero onboarding. Every decision had to keep the product simple while making the AI feel useful and seamless.
result.
The result is a clean, well-designed app that does its job effectively. Post-launch, the main difficulty was ASO in a highly competitive category. With limited organic discoverability and no appetite for paid acquisition in a crowded market, growth remained modest — but the product works well for the users who find it.
